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Introduction to Business Analytics

This program is targeted to high school students going into their sophomore, junior or senior year that are interested in an interactive learning experience analyzing real data to help solve business problems with an entrepreneurial focus.

This program is

  • All-inclusive the $2,495 day program cost is all that you will pay.

  • Business focused using real data collected by the students.

  • Uses a team-based approach

  • Students should have:

    • A very basic understanding of statistics

    • Their own laptop with Microsoft Excel

Students will learn how to:

  • Brainstorm new product ideas for a target market.

  • Create a survey to obtain data from potential customers.

  • Collect, analyze and cleanse survey data.

  • Identify and scrutinize product features based on customer feedback.

  • Devise a pricing model for a new product based on customer demand and potential profitability.

  • Create a persuasive presentation using data.

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